Geert Rietbergen appointed Chairman of REIWA Group

[Rotterdam, August 6, 2024] — REIWA Group, the marketing communication group, proudly announces the appointment of Geert Rietbergen as Chairman. Rietbergen brings an impressive track record in the digital and marketing industry, with a wealth of experience and expertise in mergers and acquisitions (M&A) that will directly contribute to the growth of REIWA Group.

Extensive experience and leadership

Geert Rietbergen (58) has over 30 years of experience in digital transformation, holding leadership roles at prominent digital agencies. As Executive Vice President, he significantly contributed to the successful international growth of Emakina and was a member of the Executive Board at Macaw. In collaborations with leading companies such as Unilever and Microsoft, he has proven to be strong in driving growth, innovation, and sustainable performance. "I am honored to take on this role and look forward to working with the talented team at REIWA Group to achieve our ambitious goals," said Rietbergen.

Strategic direction and growth opportunities

As Chairman, Rietbergen will focus on the strategic direction of REIWA Group and contribute to further expansion and strengthening in the European market. REIWA Group is known for its local approach with a customer-centric strategy and strong brand-building proposition, including the communication agency Admix, Procomm PR, and the digital agency Alion. The group is built around human values, providing a solid foundation for its mission of personal development and long-term engagement. "We are delighted to welcome Geert as Chairman," said Raymon de Kruijff, CEO of REIWA Group. "Geert's extensive experience and visionary leadership will have a significant positive impact on our organization. Our personal collaboration and successes over the past 25 years and shared vision for people management undoubtedly form a strong basis for this new step."

Additional roles and contributions

With Rietbergen’s appointment as Chairman, REIWA Group takes a significant step towards its goal of assisting brands in transformations, connections, and growth during their digital journey. Rietbergen's appointment marks a new chapter in the further growth and development of the organization.

In addition to his role at REIWA Group, Rietbergen is also a member of the Advisory Board at Reflective, a people performance agency, and supports Kansfonds in setting up an ‘entrepreneurs’ network’.